Best of the rest – 14th February 2024


Continuing the tradition of curating the “Best of the Rest” in Salesforce content, this week’s dive into the Salesforce ecosystem has uncovered a wealth of insights and updates. Here’s a snapshot of what’s been captivating the Salesforce community:

  1. “Supermums Salesforce Mentor of the Year Award” on Supermums: Celebrating the invaluable contribution of volunteer mentors to the Supermums Salesforce training programs, this post announces the nominations for the ‘Mentor of the Year’ award. Highlighting the mentors’ dedication to supporting trainees through their learning journeys and their role in fostering confidence and skill development within the Salesforce community, it’s an inspiring read for anyone interested in mentorship or the Salesforce ecosystem.
  2. “The Rise of the Salesforce Admineloper” on Salesforce Ben: This insightful post explores the emergence of the ‘admineloper’, a hybrid role that blends the skills of a Salesforce Administrator and Developer. It delves into the reasons behind this trend, such as changing job responsibilities and the need for a diverse skill set in smaller companies. The article also discusses the implications for traditional Salesforce roles and what this means for professionals looking to advance their careers in the Salesforce ecosystem. A must-read for those interested in the evolving landscape of Salesforce careers.
  3. “What is the Best Field Service Management Software?” on Salesforce: This article emphasises the pivotal role of AI in enhancing field service management software, highlighting how AI and automation can significantly boost mobile worker efficiency and productivity. By integrating AI, companies can expect rapid returns on investment through improved worker productivity, customer satisfaction, cost reduction, and brand loyalty. The post is a valuable resource for businesses looking to leverage AI for superior field service management and provides actionable insights for getting started
  4. “Salesforce for Marketing: All You Need To Know” on CRM Masters Blog: This post discusses the critical role of Salesforce Marketing Cloud in digital marketing, emphasising its capabilities in multi-channel messaging, dynamic content personalisation, data management, analytics, and integration. It highlights how these features empower businesses to deliver personalised customer experiences, streamline operations, and drive engagement and loyalty. A comprehensive resource for those looking to understand the full potential of Salesforce in modern marketing strategies.
  5. “Power Custom Canvas Templates with Real-Time Customer Data” on Slack: This post introduces custom templates for Slack Canvas, aimed at enhancing productivity and collaboration within large organisations. By integrating automation and real-time Salesforce CRM data into these templates, Slack enables users to create standardised, scalable business processes. The article outlines the benefits of custom templates, such as streamlining data sharing and improving decision-making, making it a valuable read for businesses seeking to optimise their internal workflows.

Each of these posts offers valuable insights into Salesforce’s evolving platform and the strategic direction it’s taking. For admins, developers, and sales professionals alike, staying informed about these updates can significantly impact the efficiency and effectiveness of their Salesforce implementations. For more detailed exploration, it’s best to visit the respective articles directly.

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